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  • April 15, 2020
  • Diana Kawarsky, MA, CCP

Strengthen your Email Writing Series – #4 Using Parallel Construction

You know those emails that are sluggish to read, or feel like a make-work project? One of the most common reasons for this is the writer mixed grammatical forms in every sentence. The writing felt choppy, uncoordinated, and unprofessional. This is because the author wasn’t employing parallel construction. Parallel construction means expressing parallel thoughts in […]

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  • January 15, 2020
  • Diana Kawarsky, MA, CCP

6 Tips to Format your Emails for Optimum Effect

When it comes to sending emails, readability is paramount. After all, people are busy.  They don’t have time to be confused by reading your emails. Like journalists who use the “inverted pyramid” to prioritize information in news-stories, making it easier for readers to receive the intended message, proper email formatting goes great lengths to make […]

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