Whether you're writing reports, technical documents, web content or emails, learn how to produce effective professional writing that delivers your message.
Exceptional Business Writing
Do you write letters? Email? Memos? Reports? Are you interested in fine-tuning your written communication skills and style? This is an important addition to every professional writing tool kit – continued input and learning over time. Build on your writing skills by learning the fine-tuning techniques of professional writers: how to produce professional writing quickly and craft effective documents.
Learn how to refocus to your readers’ needs; organize your thinking to approach every document with clarity from the start. Receive valuable feedback on pre-workshop and post-workshop writing samples. In this workshop you will learn to:
efficiently write whole document drafts quickly and easily
place the document purpose where your readers will find it – every time
capitalize on your writing as an ambassador to your business relationships; influencing your success over time
Writing reports that work is one of the most effective and direct ways for your company to pay attention to your ideas and the work that you do. Reports are the foundation on which most business decisions are made. Your reports can have a substantial impact on the direction your team, department, division or whole company will take.
In this workshop you will learn how to:
write for fast comprehension
create a report template for all of your writing to be faster
organize information from most important to least to maximize scannablility and referencing
Email writing is a new set of writing skills that many of us have pieced together over time with limited success. In this dynamic workshop you will learn how to craft succinct documents and emails that have a positive and intentional impact on your readers. This is an interactive and intensive writing workshop where participants are learning the art of writing by writing.
In this workshop you will learn how to:
use email etiquette to gain credibility
layout messages for maximum readability on screen
get to the point fast and spend less time crafting your messages
Writing For The Web Content is the most important part of a website. If the content does not provide the information needed by users, the website will provide little value no matter how easy it is to use the site. People rarely read web pages word by word. Instead, they scan pages, picking out individual words and sentences. They do this because they are task-focused and need to ensure the page will have their answer before they commit to reading it fully. Learn the details of users’ reading behavior online and how to present content in a way that makes it easy for them to find and understand information.
In this workshop you will learn to:
write concise, benefits-driven copy to increase conversion
better understand your audience and develop appropriate personas
create accessible content and utilize search engine optimization
More and more minute taking skills are in demand in today’s fast paced work world. Companies which have individuals with these skills ensure reliable and accurate minutes that outline individual responsibilities and deadlines, provide accountability structures for management follow-up and save time by limiting everyone attending repetitious meetings.
In this workshop you will learn:
to produce professional minutes quickly
to prepare for a meeting, conduct yourself as meeting minute taker and to follow-up effectively
accountability of the minute taker and successful collaboration with the meeting chairperson
This interactive workshop is packed with the tools, strategies and techniques you need to produce understandable technical documents. This workshop will teach you how to get the results you want from your writing, to reduce your preparation and writing time, and to organize your ideas in a logical manner.
In this workshop you will learn to:
make content easy to scan
identify your readers’ goals for your content
translate the technical into layperson’s terms to increase overall readability